Ben Israel on all things conversational
What do you think? Should brands continue pushing regular content on their social channels during a natural disaster or crisis? Well, I took some examples of what brands on Twitter were sharing when...
I'm no fan of horror films, but this viral marketing campaign for the upcoming Eli Roth's movie, The Last Exorcism, is simply genius.
The most glaring result from the recent Edelman Asia Pacific Digital Brand Index (DBI) is how fast Twitter has grown in Asia. In most of the markets surveyed, Twitter was the buzziest channel, including Australia, Hong Kong, India, Indonesia, Malaysia and Singapore. In China, where Twitter is not available, Sina Weibo (the local microblogging platform) topped the charts. This is consistent with many of the other studies on twitter's growth. One by Semiocast, done in July 2010, found that "Asia is now the first and...
... Indonesia no.3, Philippines no.8 via Nick Burcher
Yesterday, Ganesh Kumar Bangah, CEO of MOL (which acquired Friendster and recently signed a partnership with Facebook to become a payment provider for Facebook Credits), paid a visit to the OffGamers Facebook community page...
If you're unfamiliar with this slideshow series, view the rest here. Facts that stuck: 500 BILLION minutes spent on Facebook per month. 25 BILLION web links, news stories, blog posts, notes, photos, etc. shared on Facebook each month 2 BILLION YouTube videos viewed per day 4 BILLION images hosted on Flickr - 13 times more than the U.S. Library of Congress ONE-THIRD of women aged 18-34 check Facebook when they first wake up - even before going to the bathroom (!!) 1 in 6 marriages last year occurred between...
For the benefit of those that don't follow tennis, Rafael Nadal just won the French Open 2010; his fifth Roland Garros title. Yes, I am a fan. And, as he was lifting the trophy, I was engaged with a...